Regular readers know I’m a stickler for good communications, oftentimes cringing at what passes today for quality composition. Too often I’ve encountered emails with dead...
Businesses hire marketing professionals for their experience, creativity, and results. Equal partnerships generate successful efforts. Clients who think creativity’s a commodity can’t take advantage of...
The ad seemed genuine enough. Posted on LinkedIn, it offered a portal for paid board of director seats. Intrigued, I scheduled a 20-minute interview. LinkedIn,...
Everyone’s talking about Elon Musk’s $44 billion bid to buy Twitter. What changes will he make? Will he buy McDonald’s next? Will Trump be returning?...
The lowly business card dates back to 15th Century China when people used them as self-promotional tools. Called “Visiting cards,” they were employed to request...