Let’s talk about real estate
Remaining a seller’s market, buyers and renters should be prepared to position themselves as the best choice....
Rob Weinberg
Keeping your reputation intact
If you’re job hunting and are rude, unprofessional or irresponsible, word is going to get around and have a negative impact on your career....
Somebody pick up the phone, please!
I understand that people are busy and can’t always respond immediately. But the whole idea of placing an ad is to get inquiries....
Putting in his 2 cents
This promotion is also a good reminder that there’s nothing wrong with borrowing an idea that has previously proved to be effective....
Typo on a tombstone
Be careful in your work — while website typos can be easily fixed, other mistakes can be expensive to correct....
Why you should use testimonials
What should you do if you’re a startup and want to prove you have a track record of happy clientele? Collect testimonials....
People still use business cards
The lowly business card dates back to 15th Century China when people used them as self-promotional tools. Called “Visiting cards,” they were employed to request...
Gambling with my brand
Some years back my bride and I visited Las Vegas. At midnight, restless after our trip, we hit the casino floor. Out of habit, I...
In business, competition’s closer than you think
Driving through Encinitas, I noticed Gelati & Peccati Pizza under construction where a burger joint used to be. It’s G&P’s second San Diego location and...
Does your company name really matter?
Last night I watched “In Name Only” with Cary Grant. He runs Richard Walker & Company, though we never learn what the firm does. My...
